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出版社:電子工業
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ISBN:9787121285875
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作者:編者:馬亮//楊曉丹
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頁數:278
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出版日期:2016-05-01
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印刷日期:2016-05-01
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包裝:平裝
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開本:16開
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版次:1
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印次:1
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字數:599千字
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馬亮、楊曉丹編寫的《旅遊英語(旅遊管理專業 面向十三五應用型經管規劃教材)》以旅遊英語文獻 閱讀為主要內容,適用於本專科院校的旅遊管理專業 學生、旅遊業管理人員、旅遊英語自學愛好者等。教 材所選編的文章內容涵蓋了旅遊業的六大基本要素— —餐飲、住宿、交通、觀光、購物、娛樂,此外還涉 及當前一些熱點問題,如出境旅遊等。文章全部選自 最新的英文報紙雜志和英文旅遊網站,語言原汁原味 ,內容豐富新穎,集實用性、趣味性和時代性於一體 ,有助於學生開闊視野,增長見識,了解旅遊業的各 個方面。
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Unit 1 Tourism Development Text A China's Travel and Tourism Market Takes Oft" Words and Expressions Key Concepts Notes Exercises Text B Tour Operators Gaze into their Crystal Balls Words and Expressions Key Concepts Notes Exercises Case Study The Future of the Travel Industry Unquestionably is a Connected One Unit2 Outbound Tourism Text A Developments in China's Outbound Tourism in Recent Years Words and Expressions Key Concepts Notes Exercises Text B Chinese Tourism: The Goodl the Bad and the Backlash Words and Expressions Key Concepts Notes Exercises Case Study Young Hands Drive Surge in Overseas Travel Unit 3 Food Culture Text A Chinese Food Cultural Profile Words and Expressions Key Concepts Notes Exercises Text B An Introduction to French Cuisine and Dining Etiquette Words and Expressions Key Concepts Notes Exercises Case Study French Cuisine: Foodies Fight to Protect the Term "Restaurant Unit4 Lodging Industry Text A An Overview of the Hotel Industry Words and Expressions Key Concepts Notes Exercises Text B Four Better and Cheaper Alternatives to Hotels Words and Expressions Key Concepts Notes Exercises Case Study How Online Review Sites Are Affecting Your Hotel Unit 5 Transportation in Tourism Text A China, a High-Speed Railway Kingdom Words and Expressions Key Concepts Notes Exercises Text B Some Tips for Self-driving Tour in China Words and Expressions Key Concepts Notes Exercises Case Study ACC Attended "Forum on Patterns & Trends of China Self-Driving Tourism" Unit 6 Development and Protection of Tourism Resources Text A A Case Study of Tourism in the UK National Parks Words and Expressions Key Concepts Notes Exercises Text B Sustainable Tourism, Responsible Tourism and Humane Tourism Words and Expressions Key Concepts Notes Exercises Case Study Problems with Sustainable Tourism in the Third World Unit 7 Ecotourism Text A Ecotourism in India Words and Expressions Key Concepts Notes Exercises Text B Human Impacts on Antarctica and Threats to the Environment Words and Expressions Key Concepts Notes Exercises Case Study ***'s Biodiversity: Clearing up Doubts as to the Benefits of Ecotourism Unit 8 Tourism Shopping Text A Top Shopping Areas in Hong Kong Words and Expressions Key Concepts Notes Exercises Text B Shopping Habits of Chinese People Words and Expressions Key Concepts Notes Exercises Case Study How to Claim Sales Tax Back When Leaving the United States Unit 9 Entertainment in Tourism Text A Entertainment Tourism Words and Expressions Key Concepts Notes Exercises Text B Film Tourism in New Zealand Words and Expressions Key Concepts Notes Exercises Case Study Agritainment Booms South West China Villages Unit 10 Tourism Marketing Text A Event Manager--The Best Job in the World? Words and Expressions Key Concepts Notes Exercises Text B New York City Tourism: A Model for Success Words and Expressions Key Concepts Notes Exercises Case Study District Boosts Sports, Culture Unit 11 Tourism Human Resources Management Text A Hotel Human Resources' Five Greatest Challenges Words and Expressions Key Concepts Notes Exercises Text B Human Resources Planning for Tourism in Protected Areas Words and Expressions Key Concepts Notes Exercises Case Study Who Would You Trust? Unit 12 Legal Issues in Tourism Text A Legal Advice for Americans Traveling Abroad Words and Expressions Key Concepts Notes Exercises Text B Travel with Credit Cards Words and Expressions Key Concepts Notes Exercises Case Study Travel Assistance: How to Prepare for an Unexpected Legal Crisis
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