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劍橋標準商務英語教程(高級教師用書第2版)(英文版)
該商品所屬分類:外語 -> 外語研究與教學
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【介質】 book
【ISBN】9787569304091
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內容介紹



  • 出版社:西安交大
  • ISBN:9787569304091
  • 作者:編者:(英)蓋伊·布魯克-哈特
  • 頁數:156
  • 出版日期:2018-03-01
  • 印刷日期:2018-03-26
  • 包裝:平裝
  • 版次:1
  • 印次:1
  • 字數:273千字
  • 蓋伊·布魯克-哈特編著的《劍橋標準商務英語
    教程(第2版)》(Business Benchmark Second
    Edition)是一套由劍橋英語教學者編著的商務英語教
    程,每個級別都包含學生用書(附自學手冊)和教師用
    書各一冊。互為補充。本教程圍繞當前職場中常見的
    主題設置學習單元,涵蓋商務用語和商務技能,通過
    有針對性的指導和反復練習,幫助學生提高商務環境
    中的英語實際運用能力。本教程既可用於商務英語課
    堂教學,也適合那些即將踏入職場或已工作的學習者
    使用。
    本書是高級·教師用書。
  • Acknowledgements
    Introduction
    Management
    Unit 1: Corporate culture
    Exam reference and unit notes
    Photocopiable activity: Time management
    Answer key
    Transcript
    Unit 2: Leaders and managers
    Exam reference and unit notes
    Photocopiable activity: Management problems
    Answer key
    Transcripts
    Unit 3: Internal communications
    Exam reference and unit notes
    Photocopiable activity: Bad bosses
    Answer key
    Transcript
    Unit 4: Chairing meetings
    Exam reference and unit notes
    Photocopiable activity: Case study: Spenfeld
    Answer key
    Transcript
    Competitive advantage
    Unit 5: Customer relationships
    Exam reference and unit notes
    Photocopiable activity: Case study: Curiosity Tours
    Answer key
    Transcript
    Unit 6: Competitive advantage
    Exam reference and unit notes
    Photocopiable activity 1: Attention to pricing
    Photocopiable activity 2: The competitive advantage game
    Answer key
    Transcripts
    Unit 7: A proposal
    Exam reference and unit notes
    Photocopiable activity 1: Relocating
    Photocopiable activity 2: Compound nouns quiz
    Answer key
    Transcript
    Unit 8: Presenting at meetings
    Exam reference and unit notes
    Photocopiable activity 1: Catalina’s presentation
    Photocopiable activity 2: A proposal for marketing ice-cream
    Answer key
    Transcript
    Advertising and sales
    Unit 9: Advertising and customers
    Exam reference and unit notes
    Photocopiable activity: Case study: Country Club 366
    Answer key
    Transcript
    Unit 10: Advertising and the Internet
    Exam reference and unit notes
    Photocopiable activity: Case study: Fred-Winter-Homes
    Answer key
    Transcripts
    Unit 11: Sales reports
    Exam reference and unit notes
    Photocopiable activity: A sales report
    Photocopiable sample answer: A sales report
    Answer key
    Transcript
    Unit 12: The sales pitch
    Exam reference and unit notes
    Photocopiable activity: Breakthrough performance
    Answer key
    Transcripts
    Finance
    Unit 13: Forecasts and results
    Exam reference and unit notes
    Photocopiable activity: Investigating a company
    Answer key
    Transcript
    Unit 14: Financing the arts
    Exam reference and unit notes
    Photocopiable activity: Business options
    Answer key
    Transcripts
    Unit 15: Late payers
    Exam reference and unit notes
    Photocopiable activity 1: Letter-writing quiz
    Photocopiable activity 2: Useful phrase for letters
    Answer key
    Transcripts
    Unit 16: Negotiating a lease
    Exam reference and unit notes
    Photocopiable activity: Negotiation strategy: avoiding pitfalls
    Answer key
    Transcripts
    The work environment
    Unit 17: Workplace atmosphere
    Exam reference and unit notes
    Photocopiable activity: Attitudes to work
    Answer key
    Transcript
    Unit 18: The workforce of the future
    Exam reference and unit notes
    Photocopiable activity: Women in senior management
    Answer key
    Transcripts
    Unit 19: Productivity
    Exam reference and unit notes
    Photocopiable activity: Constraints on productivity
    Answer key
    Transcript
    Unit 20: Staff negotiations
    Exam reference and unit notes
    Photocopiable activity: Negotiating points
    Answer key
    Transcripts
    Corporate relationships
    Unit 21: Corporate ethics
    Exam reference and unit notes
    Teacher’s Resource Book activity: Business quiz
    Answer key
    Transcript
    Unit 22: Expanding abroad
    Exam reference and unit notes
    Photocopiable activity: The investment game
    Answer key
    Transcripts
    Unit 23: An overseas partnership
    Exam reference and unit notes
    Answer key
    Transcripts
    Unit 24: A planning conference
    Exam reference and unit notes
    Photocopiable activity: Giving short presentations
    Answer key
    Transcripts
    Exam skills and Exam practice
    Answer key
    Transcripts
    Appendix: The common European Framework
 
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