| | | 商務英語(第2版高職高專商務英語類專業規劃教材) | 該商品所屬分類:外語 -> 口語/生活實用英語 | 【市場價】 | 235-340元 | 【優惠價】 | 147-213元 | 【介質】 | book | 【ISBN】 | 9787562941590 | 【折扣說明】 | 一次購物滿999元台幣免運費+贈品 一次購物滿2000元台幣95折+免運費+贈品 一次購物滿3000元台幣92折+免運費+贈品 一次購物滿4000元台幣88折+免運費+贈品
| 【本期贈品】 | ①優質無紡布環保袋,做工棒!②品牌簽字筆 ③品牌手帕紙巾
| |
版本 | 正版全新電子版PDF檔 | 您已选择: | 正版全新 | 溫馨提示:如果有多種選項,請先選擇再點擊加入購物車。*. 電子圖書價格是0.69折,例如了得網價格是100元,電子書pdf的價格則是69元。 *. 購買電子書不支持貨到付款,購買時選擇atm或者超商、PayPal付款。付款後1-24小時內通過郵件傳輸給您。 *. 如果收到的電子書不滿意,可以聯絡我們退款。謝謝。 | | | | 內容介紹 | |
-
出版社:武漢理工
-
ISBN:9787562941590
-
作者:吳翠華//楊桂英
-
頁數:196
-
出版日期:2013-09-01
-
印刷日期:2013-09-01
-
包裝:平裝
-
開本:16開
-
版次:2
-
印次:3
-
字數:324千字
-
吳翠華等主編的《商務英語(第2版高職高專商務 英語類專業規劃教材)》圍繞一整套商務活動展開,以 真實的商務情境為線索,涵蓋迎接外商、宴請、安排 行程、電話聯繫、召開會議等日常商務活動,包括建 立業務關繫、詢盤、發盤、價格磋商、成交、支付、 裝運、理賠等主要業務環節,同時討論了崗位與職業 、商展等與現代商務活動緊密相關的話題,強化學生 的聽、說、讀、寫、譯等基本技能。本書共14個單元 ,每個單元圍繞主題,采取任務型訓練,通過5個教學 模塊——聽說訓練、實用閱讀、案例分析、拓展閱讀 、文化沙龍來提高教學的靈活性和趣味性,強化學生 英語基本功的培養。 本書既適用於高職高專商務英語專業的教學,也 可作為相關經濟貿易專業的專業英語教材,還可用作 商界人士自學培訓用書。
-
Unit 1 Meeting a Trade Delegation Part I Listen and Talk Part II Reading Effective Strategies for International Negotiators ( I ) Part III Case Study Status Inquiries Part IV Additional Reading Effective Strategies for International Negotiators ( II ) Part V Culture Salon Rules of Interaction Unit 2 Business Dinner Part I Listen and Talk Part II Reading Chinese Cuisine Part III Case Study Invitation Cards & Letters Part IV Additional Reading Eating in the USA Part V Culture Salon Table Manners Unit 3 Factory Tours and Sightseeing Part I Listen and Talk Part II Reading Travel Broadens Executive Minds Part III Case Study Short Company Profiles Part IV Additional Reading Welcome to Beijing Part V Culture Salon Travel Agency Unit 4 Establishing Business Relations Part I Listen and Talk Part II Reading How to Establish Business Relations Part III Case Study Letters of Establishing Business Relations Part IV Additional Reading EU-China Relations Part V Culture Salon How to Establish and Keep Business Relationships with the Arabs Unit 5 Enquiries and Offers Part I Listen and Talk Part II Reading Cross-cultural Negotiating Part III Case Study Letters of Enquiries and Offers Part IV Additional Reading Asking Questions Part V Culture Salon Conceding and Bargaining Unit 6 Counter Offer Part I Listen and Talk Part II Reading On Price Part III Case Study Letters of Counter-offer Part IV Additional Reading Business Customs of the United States Part V Culture Salon Counter-Offer Unit 7 Terms of Payment Part I Listen and Talk Part II Reading Terms of Payment Part II Case Study Letters of Credit Part IV Additional Reading Bill of Exchange or Draft Part V Culture Salon Business on the Internet Unit 8 Business Contracts Part I Listen and Talk Part II Reading The Business Contract Part III Case Study Writing a Business Contract Part IV Additional Reading The Export Sales Contract Part V Culture Salon How to Express Your Thanks Unit 9 Delivery of Goods Part I Listen and Talk Part 1I Reading Shipment Part Ill Case Study Shipping Advice Part IV Additional Reading Bill of Lading Part V Culture Salon History-Containerization Unit 10 Complaints and Claims Part I Listen and Talk Part II Reading Complaints and Claims ( I ) Part III Case Study Letters of Making Complaints and Settlement of Claims Part IV Additional Reading Complaints and Claims ( II ) Part V Culture Salon What do Business Ethics Bring to J&J Unit 11 Commodities Fair Part I Listen and Talk Part II Reading China Yangling Agricultural Hi-tech Fair Part III Case Study Meeting Address(會議致辭)( I ) Part IV Additional Reading Exhibition and Its Classification Part V Culture Salon Background of China Import and Export Commodities Fair Unit 12 Meeting Part I Listen and Talk Part ]] Reading Conducting Effective Meetings Part Ill Case Study Minutes Part IV Additional Reading The United Nations Conference on Trade and Development Part V Culture Salon What Should a Secretary Do for People at the Meeting? Unit 13 Telephone Calls Part I Listen and Talk Part II Reading Ten Things Never in Your Business Calls Part III Case Study A Telephone Message Part IV Additional Reading Effective Telephone Call Part V Culture Salon Preparing for a Telephone Call Unit 14 Jobs and Careers Part I Listen and Talk Part II Reading ; When Losing a Job Means Losing Your Identity Part III Case Study Job Application Part IV Additional Reading Career Planning Part V Culture Salon Presenting Yourself Successfully Referenees
| | | | | |