尼克森所著的《企業語言博弈--荷蘭跨國公司員
工英語寫作體裁與話語策略研究（全國商務英語專業
教學協作組重點推薦師資培訓參考書）/商務英語教師
學養叢書》將跨國公司作為研究對像，對荷蘭英屬子
公司中的英語使用情況進行研究，將交際參與者、語
言選擇、話語特點、子母公司之間的溝通等考慮在內
。全書共分八章：引言、文獻綜述、分析框架、影響
荷蘭英屬子公司員工英語寫作的語境因素、體裁特點
、話語策略、內部溝通郵件的體裁和語篇策略對比、
結論。從研究內容來看，本書聚焦跨國公司背景下英
語的使用，探討了機構話語與機構語境之間的關繫。
從方法來看，本書將問卷調查與語料庫方法相結合，
彌補了語料庫方法局限於文本本身、無法揭示語境的
缺陷，增強了研究的解釋性。此外，本書將社會建構
主義、體裁分析和結構化理論相結合，建立起研究企
業話語的跨學科理論框架，值得讀者借鋻。本書適合
國內從事機構話語研究的科研工作者、教師和學生以
及商各領域的從業人員研讀。

1 Introduction
1.1 The use of English in the Netherlands
1.2 Previous studies
1.2.1 Needs analysis surveys
1.2.2 Ethnographic accounts
1.2.3 Genre studies of organisational communication
1.2.4 Cross-cultural and intercultural discourse
1.3 The study
1.3.1 Research aims
1.3.2 Analytical framework
1.3.3 Research methods and respondents
1.4 Overview of the study
2 Literature review
2.1 Social constructionism
2.2 Genre
2.3 Structuration
2.4 Conclusion Analytical framework
3.1 Context and situation
3.2 Genre characteristics
3.3 The analysis of discourse
3.4 Conclusion
4 Contextual factors affecting the use of written English within British subsidiaries in the Netherlands
4.1 The relevance of corporate culture
4.2 The relevance of corporate activity
4.3 Operationalisation of contextual factors
4.3.1 Factors related to corporate culture
4.3.2 Factors related to corporate activity
4.3.3 Additional communication patterns
4.4 The survey
4.4.1 The respondents
4.4.2 Results and discussion
4.5 Summary and conclusions Genres used by Dutch writers at British subsidiary companies
5.1 The corpus of documents
5.1.1 General characteristics
5.1.2 Participants
5.1.3 Communicative goals, substance and structure
5.2 Recurrent situations, exigences and rhetorical action
5.2.1 Communication with Head Office and internally
5.2.2 Communication with other subsidiaries, service providers and customers
5.2.3 Summary of findings
5.3 Conclusion
6 Discourse strategies used by Dutch writers at British subsidiary companies
6.1 Detailed analysis of genre I
6.1.1 Data selection
6.1.2 Medium and layout
6.1.3 Discourse structure: moves and strategies
6.2 Rhetorical strategies
6.2.1 Intertextuality
6.2.2 Interpersonal strategies
6.3 Conclusion
7 Genres and discourse strategies used by Dutch and British writers in internal e-mail communication
7.1 Previous studies on the use of electronic media
7.1.1 The use of different media by corporations
7.1.2 E-mail as a genre of organisational communication
7.2 Data and data collection
7.3 Findings and discussion
7.3.1 Message types, participants and code
7.3.2 Situations, actions, substance and form
7.3.3 Discourse: Textualisations, organisation and strategies
7.4 Conclusion
8 Conclusion
8.1 The genres and discourse strategies used by Dutch writers in English
8.1.1 Context
8.1.2 Situation
8.1.3 Genre
8.1.4 Discourse
8.1.5 Summary of f'mdings
8.2 Limitations of the study and suggestion for further research
8.3 The implications of the study for research into organisational discourse
8.4 The implications of the study for the teaching of business English
Notes
References
Appendix 1: Questionnaire 1
Appendix 2: Questionnaire 2
About the author