●Foreword
●OVERVIEW:PROBLEMS AND PERSPECTIVES
●1.The Future of Cross Cultural Communication:Perspective of 20 years of the IAICS
●2.China's Intercultural Communication Studies:Its Current status and problems
●THEORY
●3.Towards a Comprehensive Perspective for Intercultural Communication Study 45
●4.Discourse Identity,Social Identity,and Confusion in Intercultural Communication
●Ron SCOLLON
●5.The Framework of Cultural Space
●6.Sociolinguistic Approach to Intercultural Communication
●7.Cultural Identification,Cultural Identity and Communication
●8.Hierarchical Manifestation in Intercultural Communication
●9.Intercultural Communication and Global Democracy:A De-weyan perspective
●ETHNO-RELATIvnlY AND MULTICuLTuRALISM
●10.On the lticulturalism of Asian Englishes
●11.0n Chinese Indirectness:A multi.dimensional exploration
●12.Changes in the Cultural Arguments of Chinese Political Leaders
●13.Politeness Phenomena in Japanese Intercultural Business Communication
●14.Reconstructing Eastern Paradigms of Discourse Studies
●15.A Contrastive Study of Requests in Chinese and American Cultures
●部分目錄
文化相互交融的21世紀,人們越來越真切地意識到,“跨文化交際”作為構建跨文化社會身份的社會資本,在優選化的宏大敘事中享有獨特的話語權,肩負著跨越文化邊界、超越自我、超越對立並很終實現和諧人類社會的責任和義務。但作為21世紀優選化的建設者,我們尚未做好充分準備,仍不習慣以優選化為背景,從跨文化的視角來觀察、審視、詮釋並參與“地球村”概念越加真實的21世紀的社會生活。
貝茨·霍弗、賈玉新、本名信行、宋莉編著的《跨文化交際--東西方對話/外教社跨文化交際叢書》彙集了近幾十年中外學者對跨文化交際理論與實踐的探索與思考。其具體內容涉及跨文化交際的核心問題和研究視角、跨文化交際理論、文化相對論與性、跨文化交際能力、跨文化衝突管理以及跨文化交際研究在教育領域的應用等。《跨文化交際--東西方對話/外教社跨文化交際叢書》內容在展現中外學者跨文化交際研究智慧的同時,更為廣大學界讀者深刻了等